He penned travel books for some of the nation's biggest publishers by his 25th birthday. He helped launch an online multiplayer video game. And then there's that whole Oxford University-educated thing. But being part of the first generation to start kindergarten with computers (starting somewhere in ancient antiquity with the Apple IIe), Dustin has unique insight into the way online trends are shaping the buying habits and attitudes of today's consumers. In between blogging and social networking, he's addicted to episodes of Futurama – and, in a true testament to his geekiness, he understands most of the jokes.